Social Media Plan
In creating a social media plan, it is necessary to figure out which audience the article is targeting. Since the story is about how the economy is affecting the film industry, it would be wise to focus on film producers, directors, actors, and crewmembers as the primary audience to capture.
Following Long Island film production companies and Long Island actors and film fanatics would be a way to start. When they start following back, you can post up links to articles about how to save money and actually fulfill your dreams in creating your film. It is imperative that you listen to what your audience wants to hear.
Once you understand what people are talking about, you can continue to spark up conversations about certain issues or topics you would like feedback about. It is important to engage in conversation with your listeners, so that they can understand and get more information from you upon request.
Twitter is a great place to begin following local residents interested in the film production industry. One you get a grasp of who they are, find out what they are interested and what they want to hear about.
Once readership is established, make sure that you can keep the readers interested by posting videos on YouTube.com with interesting video clips that may help them in their own production process.
If and when the viewers respond to your postings, listen to what they have to say, and use their input as basis for future investigations and stories.
